In this image we can see a winged AXE jar. It is pink and it has lke an angel´s circle over it. The background is black and under the jar we can read: New axe excite, even the angels will fall.
This advert trancurs in an Italian village. suddenly some angels start to fall from the sky, all people is astonished, finally the angels meet a boy and the scene changes showing us the boy using AXE
The biggest difference between them is obviously that the TV´s advert has movement it is much more impressive than the magazine´s advert. Another difference is that the Tv´s advert has been designed more carefully making it better than the other.
I like both designs but I prefer the Tv´s advert because of the emotion that caused on me when I saw it. I also prefer it because it is longer and shows us a typical italian village and the angels are really well-done.